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Stratford And Area Bed & Breakfast Association (SABBA)

About SABBAContact UsSABBA Code of ConductSABBA Quality Assurance StandardsMembershipSABBA Executive


SABBA hosts voluntarily adhere to Association quality standards that exceed local licensing requirements, and SABBA homes are regularly inspected to ensure these standards are maintained.

SABBA is the pre-eminent representative of independent bed and breakfast owners in Stratford and surrounding area. SABBA provides a supportive forum for its members and represents its members' interests to tourism, hospitality, business, governmental and regulatory agencies.

Membership is open to any B&B operator in the Stratford area who meets applicable licensing, fire, health and zoning requirements and who agrees to be bound by SABBA’s inspection guidelines, code of conduct and quality assurance standards.

SABBA is a member of the Federation of Ontario Bed and Breakfast Accommodation, the Stratford Tourism Alliance and the Perth County Visitors' Association.

Contact us

Joan Ayton - Communications Director - [email protected]

Inquiries can also be directed to members of the SABBA Executive.

SABBA Code of Conduct

SABBA members shall at all times:

  • Ensure high standards of courtesy, cleanliness and safety
  • Provide guests with helpful information about the facilities, services and activities in Stratford and the surrounding area
  • Accurately describe the facilities, amenities and services provided by their B&B, in all promotions, advertising, brochures or oral communication
  • If requested, allow guests to see the accommodation before booking.
  • Define exactly what is included in all prices quoted for accommodation, meals, refreshments, services and applicable taxes
  • Define at time of booking, the reservation, confirmation, deposit, cancellation and refund policies of the B&B
  • Deal promptly and courteously with all inquiries, requests, correspondence, reservations and complaints

SABBA members have agreed to adhere to the Code of Conduct and Standards of the Association. However, SABBA accepts no liability whatsoever for members adherence to these standards or for any service or safety provided or for any changes in rates by any members to any guest at any host residence.

SABBA Quality Assurance Standards

Before a property is accepted as a full member, it is evaluated for physical quality of the property, content of facilities, services and amenities provided. All properties must also meet stringent cleanliness and state of repair guidelines.

Members will comply with these standards:


  • Comply with applicable zoning, licensing, fire, health and building codes.
  • Provide adequate lighting at home entrance and ensure that access is unobstructed.
  • Provide adequate off-street parking space for each guest room as per local parking bylaws.
  • Ensure that the home is accessible to registered guests at all times.
  • Have a published, reasonable deposit and cancellation policy.
  • Provide accommodation, services and meals consistent with their own advertising.
  • A high standard of cleanliness
  • Friendly guidance and assistance to guests about local attractions and places of interest
  • Provisions for the safety protection of guests consistent with regulatory guidelines
  • Provide a comfortable sitting area for guests in addition to their bedroom(s).
  • Provide access to a telephone.
  • Have a first aid kit readily available

Bedrooms and Bathrooms

  • Quality furnishings and linens in guest rooms plus extra pillows and covers.
  • An adequate number of bath rooms, none shared with hosts, with quality fixtures and sufficient hot and cold water supply for number of guests.
  • Clean drinking glasses daily for each guest.
  • Minimum toiletries provided, i.e. soap, shampoo, facial tissue.
  • Adequate drawer space.
  • Space to hang clothes.
  • A mirror in each room.
  • At least one chair or seat per bedroom.
  • A wastepaper container.
  • Window coverings for complete privacy.
  • Ventilation with a window, air-conditioning, or ceiling fans.
  • Adequate lighting.
  • Complete privacy and security for guests while in their bedroom.
  • Daily bedroom and bathroom refreshing i.e. make bed, vacuum/dust as needed, empty waste baskets, refresh bathroom, replace used glasses


  • A breakfast of consistently high quality, which is included in the room rate.
  • Breakfast will be served in a comfortable dining area with adequate seating for all guests
  • Breakfast must be prepared in a clean and regularly sanitized area.


SABBA membership is open to any B&B operator in the Stratford area who meets applicable licensing, fire, health and zoning requirements and agrees to be bound by SABBA’s inspection guidelines, code of conduct and quality assurance standards.

SABBA provides the following resources and benefits to members:

  • Listing on this Association web page and a listing (with link to your page or other website if applicable)
  • Guest referrals and assistance with booking conflicts
  • Use of the SABBA designation
  • SABBA-sponsored marketing initiatives including the Stratford Shakespearean Festival, the Stratford Tourism Alliance and the Perth County Visitors Association
  • An opportunity to network, learn and benchmark in a friendly and social environment
  • Regular meetings and forums for communication and information exchange
  • Direct representation and advocacy with the Stratford Shakespearean Festival, City of Stratford, the Stratford Tourism Alliance, the Stratford Partners in Accommodation, and the Perth County Visitors Association as well as liaison with other tourism, hospitality, business, governmental and regulatory agencies

Membership costs just $125.00 per annum (2013/14 dues – tax deductible).

If you are operating or are in the process of establishing a bed & breakfast home in the Stratford area, you should be a SABBA member. Please contact us today, or speak to a member of the SABBA Executive.

SABBA Executive Directors

2013-2014 SABBA Executive


Murray Sanderson
Mornington Rose Bed and Breakfast

Vice President

Elena Pastura
Birmingham Manor


Kathy Hill
Harrington House




Kim Hedge
Grandville Manor


Joan Ayton
Haig Street Bed & Breakfast

Website Administrator

Stewart Hill
Harrington House


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